The rise of the automation powered agency
30-second summary: The automated agency model includes a combination of human and machine intelligence, creating what Forrester calls intelligent creativity. The perfect creative team must leverage a...
View ArticleWhy aren’t marketers using automation tools to personalize websites?
30-second summary: The most recent London Research and Act-On ‘State of Marketing Report’ found that just 21% of businesses use marketing automation technology to personalize their website. Relevant,...
View ArticleHow can technology help establish the ‘new’ workplace of tomorrow?
30-second summary: Businesses that weren’t prepared for the pandemic are still scrambling to deploy technologies to enhance connectivity and collaboration. Intelligent automation has emerged as one...
View ArticleHow automation can enhance the retail experience in 2021 and beyond
30-second summary: The pandemic has shifted consumer shopping habits leaving brands to be innovative in how they connect and engage with their customers. Online shopping has surged, yet consumers...
View ArticleA look at where marketing automation falls short
30-second summary: Marketing automation platforms are amazing tools to help scale communications and keep multitudes of customer journeys going, all from a centralized hub. By utilizing direct mail...
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The role of AI & social media marketers in a B2B marketing campaign
30-second summary: The alignment between advanced technologies and B2B marketing has evolved. Artificial Intelligence (AI) has the potential and capabilities to push B2B marketing to new heights. In...
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How automation solves the problem of product feed and retail ad management
30-second summary: Channable helps sell, advertise, market, and manage users’ retail products via tools that include product feed management, PPC automation and retail marketplace integration....
View ArticleCustomer experience in 2025: here’s where we’re heading
30-second summary: With the COVID-19 vaccine available in 2021, there is a new normal that continues to shape up 90 percent of executives polled by McKinsey say they believe the pandemic will...
View ArticleElevating customer experience through AI
30-second summary: By understanding company and employee culture, current and ideal customer experience, quality data, and placing customers at the forefront, Artificial intelligence (AI) can elevate...
View ArticleMaropost: the secret to email personalization at scale
30-second summary: Personalization when done right holds the key to better open rates, click-through rates, and conversions B2B and B2C email marketing and personalization need to be handled with...
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